Launch a Premium-Looking Membership on a Shoestring, and Start Earning Every Month.

Download my FREE Membership Idea Validation Kit—three fast worksheets to nail your niche, set the right price, and map a stress-free launch plan. Drop your email and it’s yours in seconds.

Membership money, minus the noise and the nonsense.

Turn your expertise into steady, recurring revenue with low-cost templates, step-by-step guides and straight-talk support.

I grew a six-figure membership from my kitchen table while recovering from a brain tumour—proof that you don’t need a fat wallet, fancy tech, or an expensive course to get paid on repeat. Today I hand you the same practical frameworks: downloadable toolkits, crystal-clear walkthroughs, and personal guidance that keeps costs lean and momentum high. If you’re ready for income that fits your life and your budget, you’re in the right place.

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Toolkits

Plug-and-play templates and step-by-step guides that cut the cost—and the guesswork out of launching your membership.

1-1 Coaching

Personalised, straight talking strategy sessions to help you build, launch and scale your membership with confidence.

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MEMBERSHIP IDEA VALIDATION KIT

You found your coach!

After a benign brain tumour suddenly erased my income, I needed work that fit around recovery and still felt meaningful.

From my kitchen table I launched The Ladies Working Dog Group, turning a handful of practical resources into a six-figure business that now supports thousands of dog owners.

Today I package the same straightforward know-how into downloadable guides and toolkits you can plug in whenever it suits you, no pricey software or marathon webinars required.

As a Membership Expert for Iconic, a Certified Success Principles Trainer and TAQA-qualified assessor, I back every tool with proven methods and personal support, delivered straight to your inbox.

"It’s been worth its weight in gold"

"in one call Jo broke down my sales process, mapped the next steps and made everything feel doable.”

-Johanne Stimson

Sales-Membership Founder

From The Blog

How to Grow a Waitlist When You’re Starting From Zero

How to Grow a Waitlist When You’re Starting From Zero

Learn how to grow a waitlist from scratch, even with no audience or budget. Simple, practical steps to start building interest in your membership today. ...more

Build Your Audience

July 19, 20255 min read

How to Grow a Waitlist When You’re Starting From Zero

Learn how to grow a waitlist from scratch, even with no audience or budget. Simple, practical steps to start building interest in your membership today. ...more

Build Your Audience

July 19, 20255 min read

How to Grow a Waitlist When You’re Starting From Zero

Nail your membership plan in a 20-minute call.

Book a friendly, 20-minute video chat and I’ll walk through your Validation Kit with you, sharpen the idea, fill any gaps, and map your very next step. One quick check-in for instant reassurance and momentum, without the hefty coaching fee.

THE MEMBERSHIP IDEA VALIDATION KIT

Grab your FREE Membership Idea Validation Kit—three quick worksheets to lock down your niche, perfect your pricing, and sketch an easy launch plan. Enter your email for instant access.

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